Every book has its own story. Each time, the mission is simple—create the ideal shape for the content at hand. What defines the ideal shape? Each time we ask five questions:
- Will the book make you proud when you hold it?
- Does it present the content in a smart and delightful way?
- Does it present the content in a way that connects with your audience?
- Is it possible within the available time and budget?
- Will making the book be fun?
These questions are our constant, but each time the path to answering Yes is different. On this page, we selected three very different books to give you a more detailed look at our work and our process.